My Journey
I'm Mohamed Jafy, a digital marketing leader and technology entrepreneur based in the UAE. With over 22 years of professional experience, I've built my career across credit control, MIS analysis, IT infrastructure, digital marketing, and now AI-powered digital transformation.
My journey started in 2003 at Bharti Telecom (Airtel) in Chennai, where I managed collections and MIS reporting. In 2006, I moved to Dubai and spent 11+ years at Regal Fabrics — first as an MIS Analyst, then as an IT Analyst. In 2017, I founded Zentroa Technologies, and today I lead Zentro Tech LLC while serving as Marketing Director at Ideas Packaging.
22+
Years of Experience
19+
Years in UAE
100+
Projects Delivered
50+
Happy Clients
Career
Professional Experience
22+ years of building expertise across credit control, MIS, IT, digital marketing, and AI-powered product engineering.
Managing Director
Zentro Tech LLC
Jun 2024 – Present
1 yr 10 mos · Full-time
Sharjah, UAE · Hybrid
Leading AI-Powered Digital Transformation & Product Engineering at Zentro Tech LLC. Transforming ideas into intelligent, scalable products — from design and development to seamless deployment — empowering businesses with automation that grows with them.
Marketing Director
Ideas Packaging
Aug 2024 – Present
1 yr 8 mos · Full-time · Hybrid
Dubai, United Arab Emirates
Driving lead generation, website optimization, branding, and social media growth across UAE/GCC markets for Ideas Packaging and Machinery Trading LLC. Spearheading targeted campaigns for custom packaging solutions, boosting qualified leads by 200+ quarterly through SEO, LinkedIn/Instagram ads, and strategic content.
Managing Partner
Zentroa Technologies
Nov 2017 – Present
8+ yrs · Full-time
Dubai, United Arab Emirates
Founded and lead Zentroa Technologies — a Dubai-based firm specializing in IT infrastructure, digital marketing, website design & development, and software development. Developed a proprietary CRM software now widely used by clients. Delivering high-quality solutions tailored to diverse client needs across the UAE and beyond.
Information Technology Analyst
Regal Fabrics
Feb 2012 – Jul 2017
5 yrs 6 mos · Full-time
Dubai, United Arab Emirates
Managed and optimized IT infrastructure at Regal Fabrics, ensuring smooth operation of systems, networks, and databases. Maintained servers, performed regular updates and backups, implemented robust security measures, and provided technical support across the organization. Managed vendor relationships and negotiated contracts for IT procurement.
Management Information System Analyst
Regal Fabrics
Feb 2006 – Jan 2012
6 yrs · Full-time
Dubai, United Arab Emirates
Supported sales operations and facilitated informed decision-making through meticulous MIS report preparation at Regal Fabrics Dubai. Specialized in analyzing data and generating comprehensive MIS reports that provided valuable insights for evaluating sales performance, optimizing inventory management, and guiding strategic decisions.
Credit Controller Coordinator
Bharti Telecom (Airtel)
Jul 2003 – Dec 2005
2 yrs 6 mos · Full-time
Chennai, Tamil Nadu, India
Managed and coordinated a team of Collections Executives at Bharti Telecom (Airtel). Oversaw collection of outstanding debts, implemented strategies to improve collection efficiency, and created MIS reports and Excel spreadsheets for tracking and insights. Consistently met collection targets while supporting the financial stability of the zone.
Why Work With Me
IT Background Meets Marketing Expertise
Having spent years managing IT systems and infrastructure before transitioning to digital marketing, I bring a unique perspective that most marketers don't have. I understand the technical side — from server architecture and analytics implementation to API integrations and CRM systems — which means your marketing campaigns are built on a solid technical foundation.
Whether you're a startup in Dubai, an SME in Abu Dhabi, or a growing business anywhere in the Middle East and Africa — I deliver end-to-end digital solutions that combine marketing strategy with technical execution. No bloated teams, no junior account managers, no cookie-cutter approaches.
Full-stack digital expertise — marketing, web, branding, and IT under one roof
22+ years of hands-on experience across India and UAE
IT Analyst background ensures technically sound implementations
Currently leading 3 active ventures — Zentro Tech, Ideas Packaging, Zentroa Technologies
Direct communication — you work with me, not a junior team member
Flexible monthly retainers — no long-term lock-in contracts
Values
What I Stand For
Clarity
No jargon, no fluff. Every report, recommendation, and conversation is designed to be clear and actionable.
Speed
Fast execution without cutting corners. In digital, timing matters as much as strategy — and I move quickly.
Measurable Results
Every project is built around KPIs that matter to your business. If it can't be measured, it doesn't make the plan.
Transparency
Full visibility into progress, budgets, and outcomes. No black boxes, no hidden fees, no surprises.
Precision
No cookie-cutter solutions. Every strategy is tailored to your specific market, audience, and business goals.
Partnership
I work as an extension of your team — invested in your success, not just delivering a project and moving on.
Tools
The Tech Stack
I use industry-leading tools across marketing, design, development, and IT to deliver measurable results.
